Technical, On Page and Local SEO Specialist in Australia
An independent SEO specialist providing technical audits, on page optimisation, and local search support for Australian businesses and agencies. Services include crawl analysis, indexing fixes, internal linking improvements, and structured implementation planning.
No lock-in contracts, no account managers, no handoffs. You work directly with the person doing the work. All communication is handled through email or chat to keep everything documented.

Independent SEO Specialist Working Directly With Clients
I've worked in SEO since 2013, supporting businesses and agencies across ecommerce, trades, SaaS, and professional services. My work focuses on technical audits, on page optimisation, internal linking, site migrations, and resolving crawl and index issues using tools such as Screaming Frog, SEMRush, and Google Search Console.
Each project includes a prioritised action plan outlining what to fix, why it matters, and how to implement it. Recommendations are written clearly for developers, business owners, and agency teams so implementation is straightforward.
I work remotely with clients across Australia and internationally. All updates and implementation notes are delivered in writing, making collaboration structured and easy to manage.
One Specialist, Start to Finish
Every audit, fix, and follow up is handled by one person with full context of your site and strategy.
Technical and Structural Focus
Crawl issues, indexing problems, internal linking, site migrations, and on page alignment handled with a structured approach.
Clear Action Plans
Prioritised recommendations and implementation notes delivered in writing so teams can execute without confusion.

Why Hire a Freelance SEO Specialist?
Working with an independent specialist means decisions and implementation move faster. There are fewer layers between strategy and execution, which keeps projects focused and efficient.
You work with someone who understands your site structure, technical history, and search priorities from start to finish. That continuity reduces miscommunication and speeds up progress.
This approach suits businesses and agencies that value structured execution, clear documentation, and measurable improvements over presentation heavy reporting cycles.
SEO Services for Australian Businesses & Agencies
Whether you need a one-off technical audit, ongoing monthly execution, or freelance support for your agency, each service is clearly scoped and quoted before work begins.
Technical SEO Audit
Full technical analysis covering crawl and index issues, site structure, page performance, and prioritised fixes.
- Crawl and index issues
- Site structure and internal linking
- Page performance and Core Web Vitals
- On-page technical problems
- Prioritised fix list with notes
Audit + Implementation
Complete technical audit with fixes applied or guided, plus developer-ready notes and post-fix review.
- Full technical audit
- Fixes applied or guided
- Developer-ready notes
- Post-fix review
Ongoing Monthly SEO
Month-to-month execution including technical fixes, on-page optimisation, content updates, and internal linking improvements.
- Technical fixes and clean-up
- On-page optimisation
- Internal linking improvements
- Task execution for teams
- Written progress updates
White-Label SEO for Agencies
Agency-facing execution with branded deliverables, written handover documents, and no client-facing calls.
- Agency-branded audits and reports
- Developer-ready handover documents
- Email or chat communication
- No client-facing calls required
- Ongoing or project-based
More Services
Recent Projects and Results
Examples of technical and on-page issues I've worked on for Australian businesses and the outcomes after fixes were applied.
Australian Service Business
Local service website
Goal
Search visibility dropped due to technical issues and poor internal structure.
Action
Resolved crawl and index issues, improved internal linking, and corrected page structure.
Result
Top 3
Rankings
Key service pages reached top three positions after technical fixes were applied.
Ecommerce Store (AU-based)
Online retail website
Goal
Organic traffic was flat due to weak category structure and duplicate product signals.
Action
Reworked category structure, improved product titles, and aligned internal links with search intent.
Result
+70%
Organic Traffic
Organic visits increased within three months after structural changes.
Service Contractor Website
Post-rebuild recovery project
Goal
Rankings dropped after a site rebuild caused broken redirects and lost internal links.
Action
Restored redirects, rebuilt internal linking, and corrected index signals.
Result
2x
Indexed Pages
Valid pages returned to the index and enquiries recovered steadily.

How I Work
A structured approach to identifying and fixing the issues that affect your site's performance
Audit
Review site structure, indexing, crawl issues, and on-page setup to identify what's holding back rankings.
Priority List
Issues ranked by impact and effort, with clear notes on what to fix first and why it matters.
Implementation (Optional)
Fixes applied directly, or developer-ready notes provided for your team to action.
Summary
Written report with screenshots, actions taken, and recommended next steps.
Each step is documented so progress and decisions are easy to follow.
All audits are scoped and quoted before work begins. Implementation is quoted separately.
Australian Cities I Serve
Remote support for businesses across all Australian states and territories.
Don't see your city? I work with businesses across all Australian states and territories.
Get in TouchInsights & Guides
Practical articles on technical optimisation, local search, and common indexing issues — written from real project experience.
What My Clients Say
“Clear documentation and consistent execution. The technical audit identified issues our dev team missed, and fixes were applied without fuss. Solid support.”
Frequently Asked Questions
Ready to Get Started?
Start with a technical audit or ongoing monthly support. Every project begins with a clear scope and defined deliverables so you know exactly what is being worked on. You can also explore my free SEO tools for a quick check first.